Do we really need separate smartphone designs for men and women?

The smartphone market is dominated with hundreds of new phone designs each year, but they all have one thing in common: their rectangular shape.

Washington-based startup dToor, aims change that with The Cyrcle Phone, a rounded flip-phone that aims to set women back at least half a decade via poor design, dated hardware and explanations for these choices that look like they were lifted from an episode of Mad Men.

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